Local creep Jesse Watson is still at it, continuing his pattern of harassment and stalking. And this time, Councillor Erin Rutherford says he's crossed far over the line.

The Instagram story

Jesse Watson's Instagram story, with the vehicle and houses blurred by Troy: captions read "This is the mayors request to YEG", "A city employee/councillors vehicle", "A no parking sign nearby", over a parking ban sign and a City notice urging drivers to remove parked vehicles, ending "What, not enough off street parking there councillor?"

Yesterday, Watson posted this to his Instagram story.

The blurring is done by me. He posted the vehicle, the licence plate and the houses around it, all in the clear. A truck belonging to the councillor's partner, parked in front of a home, with enough in the frame for anyone motivated to work out where she lives.

All for a gotcha moment about Erin Rutherford not following the parking ban. (Set to "Owner of a Lonely Heart," for some reason.)

But like nearly everything he posts, he was wrong. While he was busy harassing the woman who handily beat him in the fall (6,194 votes to his 4,722), she was following the parking ban. As Rutherford pointed out, the street in the photo is a phase one route. It had already been cleared, and it's exactly where the City tells you to move your car during the residential ban.

"Not the first instance of harassment"

Rutherford put out a statement the same day.

Statement from the Office of Councillor Rutherford, January 20, 2026, saying a post showing a vehicle and licence plate crossed a significant line, is not the first instance of harassment, and materially affects the safety of her family.

She says it isn't the first time, and that Watson's post "materially affects the safety of my family, including my children and partner as well as myself."

She told the Edmonton Journal the same thing: "What sets this apart was the risk to my family, the reckless risk to my family's safety and privacy."

Former councillor Sarah Hamilton was unimpressed. "It is fundamentally an intimidation tactic," she told the Journal. "It's thug politics, and we live in an era of thuggery." Mayor Andrew Knack, who has been on the receiving end of Watson's posts himself, said he stands in solidarity with Rutherford. (CTV has more on the harassment city staff have been dealing with during this parking ban.)

It's a pattern

I've heard from many, many people over the past year sharing stories of Jesse Watson engaging in stalking, harassing and bullying behaviour.

I've heard from his former colleagues that after his employment ended at the City of Edmonton, they felt extreme relief, and their workplace suddenly felt safer each day. They begged me to speak up against his candidacy. They wanted to speak up themselves, but they were afraid of vindictive retribution if they did it publicly. (Which is why you won't find their names here.)

During the campaign he was strongly endorsed by John McDougall, the former chair of the police commission, who ran his own campaign of bullying against the woman Watson was running against.

The Tyee reported that City corporate security told Rutherford to file a complaint with police over it. Birds of a feather.

Kicked out of one school, so he tried two more

Jesse lied and misrepresented himself to gain access to schools.

In early 2025, he showed up at Archbishop O'Leary's open house to hand out free coffee from his coffee shop, wearing his campaign pin, and posted about it.

Jesse Watson's Instagram story at Archbishop O'Leary, wearing an Anirniq campaign pin: "Amazing time @archbishopoleary, thanks to having me! Thanks @boxcarcoffeeshop for the coffee donation!"

The school had no idea he was campaigning. Here's what the principal wrote to someone who asked about it:

Email from Nicole Falcone-Dempsey, principal of Archbishop O'Leary High School, March 6, 2025: "this person misrepresented himself when he offered to come and serve coffee at our open house. We had absolutely no idea that he was running for city counsellor." She says they asked him to take down his posters and pins and remove the post from Instagram.

Email from Archbishop O'Leary's principal, March 6, 2025.

They asked him to take down his posters and pins, take the post off Instagram, and stop tagging the school.

After being kicked out by a school administrator, he did the same thing again at two different schools:

A campaign banner on the coffee table at one, the campaign pin at the other. "Ready to Brew. Ready to Connect."

Buying an audience

He sees his path to growth as a right-wing influencer, and he's paying for it. He spent nearly $20,000 buying views and followers for his accounts (through the official meta channels – this doesn't include any third-party purchase of bot followers)

Meta Ad Library: total amount spent on ads about social issues, elections or politics, June 25, 2019 to January 17, 2026 in Canada, $19,189, all under the disclaimer Jesse Watson.

Meta's ad library, as of January 17, 2026.

Kerry Diotte Facebook post from Camrose, July 15: "Had fun doorknocking in Camrose with these guys. Lots of support for @PierrePoilievre in his bid to win the Battle River-Crowfoot by-election." Four men, Jesse Watson among them, hold Pierre Poilievre signs.

Kerry Diotte's post, July 2025.

He's been putting in the hours on the ground, too. Last summer he was out doorknocking in Camrose for Pierre Poilievre's by-election with former Conservative MP Kerry Diotte.

And as he moves further down the toxic right-wing manosphere-podcaster pipeline, he's continuing to radicalize himself and his followers with constant disinformation campaigns.

Take last week. The Balwin Community League cancelled a rental for an Alberta separatist event after neighbours complained:

Balwin Community League Facebook post, January 13: the league accepted a rental for Alberta Independence Talks but does not endorse them, and after several complaints the event has been cancelled.

Watson jumped into the comments to defend the separatists' right to the hall:

Jesseforyeg comment: "Forever petition was held at numerous league events including city election sites and in almost all cases it was no charge. I believe by cancelling you are in fact becoming political. If they pay and are respectful, why deny a rental due to a special community lobby group." Marked Edited.

See that little "Edited"? Here's the edit history:

Facebook edit history of the Jesseforyeg comment, January 13: the 10:00 and first 10:01 versions begin "While I am not a separatist"; the final 10:01 version drops that phrase.

His first two drafts, a minute apart, both opened with "While I am not a separatist." The version he left up doesn't. He correctly identified that disclaimer as being too alienating to the base he's trying to court.

Don't take the bait

Politics has become a home for unethical, abusive bullies manipulating social media algorithms with ragebait. Politics is where failed bullies go to engage in antisocial conduct that in any other workplace would get you fired.

Jesse seems to have committed to doing just that for the long run, financed by the business he owns, Boxcar Coffee. And since it's clear he's not going to brew himself a venti shut-the-f***-up-uccino with extra whip, it falls to the rest of us to be diligent.

When people tell you loudly, proudly and repeatedly who they are, we really must believe them.

(And as an aside, I do encourage you to ask Jesse how, specifically, he came to lose his employment at the City of Edmonton.)

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